I created a branding campaign for the city Walla Walla in Washington state that addresses the gems of Walla Walla with great wine being the primary. The colors for the visual system were pulled from imagery to create a sense of warmth and richness within the Walla Walla identity. I used hand-drawn elements throughout the website to help soften up the tone and align with the playfulness of the copy on the site.
branding / ui / art direction / design // website / ambient / billboard
Website
Ambient
Billboard